Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Revolve Marketing Inc · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I’ve followed VC for years and I downloaded Voronoi the day it launched. And that’s when the disappointment set it. I have a 13” iPad Pro for a reason, and that’s to see more information at once, not less. I’m older and I can’t read tiny print and I refuse to scroll around without seeing the big picture. I’m sure MANY people interested in this kind of data feel the same way. It’s infographics for crying out loud! Limiting it to a phone app is inane. I know there’s a webpage version, which I use, but it constantly wants me to download the mobile (ie, phone) app. I can’t turn it off, or set my preference to “view in browser”. This is the dumbest thing about this ‘great’ idea you guys had. I love the information and the visualizations, but please please please just offer an iPad version of the app, allow us to have more than 7 interests (!!), give it dark mode, and I’ll be a happy camper. And give 5 stars.
1. Would love to have a tab on top that only shows posts of creators I follow. Currently, I can only see this in a 3 tile fashion which isn’t a good experience unlike the tab provided 1 tile/visual. Basically following someone is pointless if I don’t get to focus on their content in a more frictionless fashion. 2. I get signed out very frequently. It’s too much friction. Having a persistent signed in option would be great. 3. There should be some sort of prioritization for quality over quantity. Some creators are consistently putting out many visuals but they’re not high quality ones with not a lot of effort made. (This won’t be an issue if you fix point 1 where I can be more selective of my own feed) Lastly, great job on the app :)
I love it; the app enhances the learning experience. There’s value in the way the app makes data accessible by presenting it in a digestible format. If only more people were interested in learning instead of arguing points of view on x.
Voronoi is the ultimate destination for data-driven storytelling. Whether you are interested in investing, staying on top of current events, or any ot...