Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗MEL Science · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I love the kits and do them with my family but I have some tips Allow us to view others photos and reply to the comments your company leaves Make all the features you have on your other apps all in it instead of having us download multiple apps For the coins… allow us to earn extra boxes and real prizes to engage us even if we don’t have a box.
Nothing is to the right scale and size. Multiple pieces broke as I was building it. I had to cut up multiple pieces for them to be able to fit where they were supposed to. The instructions were incorrect, pieces were missing, miscalculated timing, etc. Three of my friends helped me out and every single person had a similar issue. This app and building sets are abominable and a huge waste of money. Save the cash for your bills, please.
The system is pretty good l, has lots of info and the experiments are really good. However, at least one of the kit experiments is not present in the app, specifically the first one, the foam lava one. This was an odd omission. Otherwise, provides a good intro to chemistry. Regarding the system as a whole, it might be useful if each experiment could provide a little more detail on the formulae behind what’s going on, along with just showing the compound notations, but that’s a minor refinement.
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