Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Rachel Naidich · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I like how you can keep track of your medications and see that tie into your health data seamlessly. Makes it easier to take meds on time. Even with the free trial, I wish there was a free plan with limited features, but regardless great app!
Really great app that allows me to stay up-to-date on my medications and heart rate. It’s great to see my data broken down into meaningful trends and it’s relatively straightforward to figure out how to use.
MedCoach is a medication and health tracking app that makes it easy to manage your medications, view trends in your health data, and find correlations...
| Name | Price | Type |
|---|---|---|
| Unlimited Access (1 Month) | $3.99 | Monthly |
| Unlimited Access (1 Year) | $29.99 | Yearly |