Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Mainlink UAB · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Suggest app developers look into the app/UI for flume. Hourly usage would be helpful and a way to compare usage levels with previous months. Once a month is over you cannot even look at daily usage for that month. Usability improvements should focus on how it would help a customer micromanage their water usage.
There are trends available and overall works just fine
Just gives current water meter reading; no graphics. No way to check daily, weekly or monthly usage. Neighbors report unnecessary and incorrect “alerts”.
Mainlink app is built for people who have smart water meters installed in their homes. It is very easy to start using this application - just scan the...