Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Adam Musial-Bright · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Fairly linear gameplay w/ average puzzles but generally enjoyable. Unfortunately, the app automatically shuts down periodically, and although it looks like your place is saved, certain actions you’ve previously taken are unrecognized (like the loss of crystals previously given to Maljerk—he says you still owe them—or to the aliens). I’ll have to restart the whole game and save often to reach the end at this point, which isn’t worth it.
Great throwback to the Kings Quest, Monkey island, LucasArts games of yore. I am always searching for anything reminiscent of those games, and this one scratched that itch! The only bad news is it came out recently, which means I’ll probably have to wait a while for any more offerings from the creators. Please keep ‘em coming!
All I need now is a pay per minute line to call for hints. If you grew up with games like monkey island and space quest you’ll like it.
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