Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗招商信诺人寿保险有限公司 · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
This is a horrible app, and the only way to submit a claim. I feel like I’m held hostage by the experience every time I submit a claim. It almost always takes 4 or 5 times trying to submit a claim.
In Chinese. PDF instructions sent by CIGNA do not match the app.
Please allow the user to switch language in app, so far I can’t find this option
【Cigna & CMB】,Formerly known as 【Perfect Life】 招商信诺APP(原“完美人生”),是招商信诺人寿保险有限公司官方APP,为客户提供高效便捷的在线保险服务和健康管理服务。通过智能保顾、天玑视图、健康测评等创新技术,客户能够在平台上获得专业的投保建议,可视化...