Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Portland Press Herald · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I haven’t been able to find a search feature in your updated app
Your efforts to limit on-line readers to a small number of articles to be read is self defeating to advertisers and is moving readers to other sources for local news.
Looks good. Works good. So far it’s worked perfectly on my iPhone XR.
The CentralMaine.com app publishes Maine news, sports, politics, business and lifestyle headlines throughout the day, from the editors of the Morning...