ALDO Shoes

The app does not have the most friendly user interface. It feels bogged down with animation and feels a bit crowded. Also there should be a button that is clearly labeled shop men’s or shop women’s since the sale button is the same as shop men’s and women’s . An app redesign should definitely be consider with emphasis on the user interface and easy of accessibility. On the bottom of the app screen you have a shop option. Maybe once the user click there it’ll then be promoted to select whether to shop men’s or women’s followed by a list of categories they can shop. Also maybe take advantage of the extra screen real estate on iPhone XS Max to implement more helpful pictures or update app to adjust to screen size accordingly.

I love Aldo and glad that there’s an app - thank you to the developers that are clearly working hard on this. However, ability to search shoes via a search bar is critical to a shopping experience, and this app does not have it. Also, you can’t filter shoes by style for men - the only options are dress shoes or casual shoes. If you want to look at casual shoes, brew yourself a cup of coffee and settle down into your favorite chair for an evening of infinite scrolling and long loading wait times every second or third scroll. Other than that, I can see this app improving with every release, so kudos to the developers for the work they’re putting into it - I have no doubt these gripes will be resolved in time. However, for now, I can’t recommend the app and encourage everyone to just use the website instead.

I personally work for Aldo and love what the company is doing in becoming more tech savvy. Especially with in store mode. But first you NEED to add a search bar please it will make EVERYTHING simpler. Second you need to integrate reviews into your products like online it will be helpful to make a decision quicker. Third in store mode has bugs when it comes to trying on a size. You can scan the shoes but if the shoe is in stock in the store, the app should let you send a request to runners or associates directly. Not add another step and make the customer find an associate and tell them if they can try it on. What would be the point of in store mode? Fourth there is a bug that erases your wish list when you exit the app. Working on these 4 things will make things go a lot more smooth and be more appealing. Load times have definitely improved thank you for that. And A+ on design it looks very modern but UI needs a little work. I love ALDO I know you guys can do It! Thanks!