Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Gray Television Group, Inc. · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
A recent update made the maps significantly worse. You used to be able to customize your default view with whatever you wanted to see. Now they give you a bunch of presets that you can’t customize or remove and if you want what you used to have you have to create a new map, save it, and it gets buried in a corner. Why they made the maps worse, and for no reason, is beyond me. But I’m about to switch to the other station’s app at this point. I used to love this app, it was perfect. But the map change is inexcusable. I’m talking a fireable offense for whoever green lit this change.
Thank you FOX for doing First Alerts. We would love and appreciate to hear more of current weather forecasting for WNC. Since FOX Carolina’s is out of the Greenville area, more of the weather forecasting seems to be more focused on that region. Can’t there be an equal split in weather forecasts and conditions?
The news is so serious so it’s great to see the anchors interact with each other and have fun while delivering the news and weather in a professional manner. I’m from Cleveland Ohio where our channel 3 News anchors are professional and fun. I still have the app on my phone to tune in. Jackie
The FOX Carolina First Alert Weather team is proud to announce a full featured weather app for the iPhone and iPad. Features * Access to statio...