Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Gray Television Group, Inc. · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Excellent weather app for the South Central region of NYS. CBS/WBNG12 is awesome & their weather app is too. Howard Manges is one of the best Meteorologists I’ve ever seen. Thank you for keeping this weather app up to date with the current & upcoming forecast day after day, night after night. Just plain awesome & helpful! Check it out if you live near Binghamton, NY 🌬️❄️⛈️🌞🌌
I like the weather report you give but the same advertisement from UHS at the beginning of every forecast is beyond annoying. We’re so bombarded with advertising everywhere we turn it’s driving me crazy. Can’t you make it so we can skip the ad since we’ve already heard it a hundred+ times? I’ve already chosen my healthcare provider for the year as I’m sure most others have so this ad is total waste of time.
Excellent local weather.. but alerts are just to much! An alert is helpful but not every 5 minutes for a rain or snow shower! Also when a severe storm warning issued.. you don’t need to alert every 5 minutes! It’s weather! Nice to know of weather threats but not over and over like it’s the apocalypse about to hit! Calm down on alerts and it’s a perfect app!
The WBNG Storm Track 12 Weather App includes: • Access to station content specifically for our mobile users • 250 meter radar, the highest reso...