Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗TDECU · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
The TDECU banking mobile app quite frankly is terrible. I can never depend on it working to check my account balance or send money via Zellé. The website, however, seems to work well but if I wanted to use the website I wouldn’t have downloaded the app in the first place. It’s unfortunate that the app is so unreliable because the staff at the credit union are always awesome!!! Except for one when one of the staff told me (and even wrote down on a post-it-note the checking account I have earns 4% interest. Turns out it’s 0.4% interest but it’s still more than 0.1% interest earned for their savings account.
I have had nothing but problems with the current bill pay, I have made my views known to TDECU and they always say they are working on it but nothing changes. Every month for some reason or another bill pay has trouble get my e-bill, they always tell me that I need to contact my biller at their website, when I do they cannot find any reason for the issue. You cannot trust that your bills will be paid, The last thing that happened was that my February mortgage payment was 30 days late, when I contacted bill pay (which is a joke, at least 45 min on hold), I was told that it was sent out in Feb. but my mortgage company didn’t cash it until March, 30 days later. When I called my mortgage company they checked their records, and they verified that they received the check dated for February, 8th on March 10., When I called TDECU back, they blamed it on the post office, bill pay claims they mailed it on time, I know the post office has issues, but 30 days from Lake Jackson, to Sweeney, really! I am looking for a new bank with good customer service and definitely a different e-bill company, I have better things to do than wait on hold when I have banking issues, and I work hard to make sure my bills are paid and now I have to worry every month about my bills and credit being messed up. Thanks for nothing TDECU.
I’ve been with Tdecu for over 10 years now. I was with other banks since I was 16 years old I am now 50… But the last 10 years have been the most progressive in the way of my banking the way I handle my money the way my credit has changed. TDECU gave me a chance after a terrible divorce, they bought my first new car EVER! TDECU gave me a personal loan when I needed it. And my personal banker help me through my financial situation and she tutored me on how to better my score and she help me by taking time with me. And now I’m on my second New Truck !!! And walked right up and bought it straight from the dealer… And I just had to call my TDECU ..And just like that I own two vehicles with a great credit score… And a big smile on my face! I’m forever grateful! THANK YOU TDECU Maria
TDECU Digital Banking is designed to provide you with streamlined and flexible banking on any device. And it’s guided by our promise to always look fo...