Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Eventory Inc. · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I downloaded this app because the conference I was attending was using it, and I have found it very useful to keep in touch with the people I met at that conference as well as seeing what events they plan to attend in the future, and seeing what’s available in my industry. The UI is very straightforward and easy to navigate, and hopefully more and more events will use it in the future.
Download Eventory to participate and engage in events on the go. From creating a personal schedule to networking with peers and sponsors, events have...