Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗ferrety inc. · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I wish it had options to switch between words and pictures and offered more interpretation of what to work on.
Start at level 1. Memorize two images. Next screen shows a large group of images. Find the images you were shown in the previous screen. Images from previous screen don’t exist in the find screen. Try again. Same result. Try again. Same result. Try again. Find one image of the two because only one image exists. Timer never stops counting. Close and delete app.
This game is hard but I finally remembered everything on level five. I’m hoping it will help my concentration and memory overtime.
◆ What is this game? Memorize the illustrations shown on screen, then pick them out from a large collection — a simple short-term memory test. 130 c...