Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗0404 News Ltd · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I've had your app for a while now. And all of a sudden, about 6 months ago, I stopped getting the push notifications. I've double checked all the settings in the app and on my iPhone, and everything is marked off correctly. My friend has he same phone and app, and his works perfectly. Is there an issue here? I'm using iPhone 6 Plus on the latest software. Thanks.
Your new ads are screwing up your app. I close the ad and the app gets stuck.
Good news app
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