Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Krauss & Boll Software · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
It seems impossible I don't understand how you get to the other side with the spikey thing in the middle of it?
When seeing the icon and pictures in detail session, I think this game is boring. But I'm wrong, although graphics are not gorgeous but gameplay is so great.
Looked silly when i first started it, but, after completing a few levels and got used to it, i just can’t let go! This is very nice game, not to mention addiction.
Courli - a tennis ball action-puzzle-platformer game ## No. 1 Hit in Sweden. More than 150.000 downloads! ## Do you like action games? Puzzle games?...