Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Sihan Cheng · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
It immediately hits you with a pay wall, you can’t even get in the app. I thought you got a free trial but nope. I wasted $13. It has tarot, which is one of the only manifestation you need to do physically. The other functions, scripting, visualization, claiming, and pulling your SP are all things you can do yourself. It’s not complicated. The only feature that’s worth buying is the “your day at a glance”, however, apps like co-star can do this for free.
I have a graveyard of wellness apps that I used for three days and then forgot about. Demi is genuinely different and I've been trying to figure out why. I think it's because it learns what matters to me so each session feels like a continuation rather than starting from zero every time.
Okay so full honesty: I downloaded this on a whim at 11pm when I was feeling really low and almost deleted it the next morning. Glad I didn't. The personalization is actually real. I've used other affirmation apps where it's just generic stuff like "you are enough" on a pastel background and I always felt nothing. Demi asked me actual questions about what I'm going through and then built something around MY life. The notifications hit at weird good times too. I'll be stressed at work and then my phone buzzes with something that feels oddly specific and I just... breathe.
Demi is your soft, daily companion for manifesting what you want, affirming who you are, and tuning into the moment. Built around successful manifesto...
| Name | Price | Type |
|---|---|---|
| 1 week | $3.99 | Weekly |
| 1 month | $6.99 | Monthly |
| 1 week | $6.99 | Weekly |
| 1 year of demi pro | $12.99 | Yearly |
| 1 year | $24.99 | Yearly |
| 1 year of demi pro | $29.99 | Yearly |
| 1 year | $49.99 | Yearly |