Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Jason Moynihan · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
For an app marketed around helping people during moments of temptation and strong urges, I was disappointed by the response time. I posted an SOS and after six hours had not received any responses. If the community is small, I think the app should set clearer expectations so new users know what to expect.
Amazing app being able to connect with a community struggling with me is amazing would I would like to say is could you add a separate part of the app with the timer ,relapse count , and maybe a check in feature. Sorry if I’m asking for a lot I just feel like it would bring more people to this amazing app.
Anchor helps you fight sexual temptation by connecting you with real people in real time who understand the struggle against lust. When temptation hi...