Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Sinclair Broadcast Group, Inc · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
This is a very good app, with exceptional reporting & stories. I monitor the app often to keep up with events and weather because I have family in San Antonio & Boerne.
Top news is flooded by endless ads, incessant calls for 'cute pet' photos, "amazing" high school football plays, and more ads. The few article that one manages to find after scouring through the drivel, are poorly written and never present an authoritative professional journalistic tone. Trying to get the days news from this app was akin to "reading" a mediocre high school news letter. Yes with such abysmal writing and reporting, it is only natural for a reasonably intelligent person to "expect more", but less is all that is on display with News4.
The app opens to the logo and never goes beyond it. It doesn’t even get to a point where I can access settings to try to fix it. It doesn’t matter if I open the app directly or try to open it through a push notification. Same issue. I tried to report a problem but that took me to a website that said I didn’t have a purchase so I couldn’t report an issue. Frustrating. Guess I’ll just delete it all together.
The WOAI News app delivers news, weather and sports in an instant. With the new and fully redesigned app you can watch live newscasts, get up-to-the m...