Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Choose Your Horizon · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
This app gives me such hope to get my life back!:)
It’s tough to get moving on your goals but this easy to navigate app makes it simple. I feel in control of my progress and I’m excited to see how far I can go.
This app is awesome for helping me track my alcoholic consumption and mood, and stay motivated to follow a healthier path.
Choose Your Horizon is your daily companion for building healthier habits and improving your mental health. Whether you want to drink less, quit drink...