Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Cameron Moss · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
too many parody songs and options to choose from.
A few complaints… it’s glitchy. Sometimes the app won’t even load. Also, we’ve found songs in the wrong decade… probably because of remasters etc. Worst is the variety of songs that get chosen every decade. Every song chosen for the day is from popular music and spans only a few genres. It’s almost always going to be a popular pop song. I wish there more genres and more obscure artists occasionally.
Doesn’t seem to work too well
Have you played Wordle?! Do you love music?! Welcome to hrdl, come back daily for a new song to guess!