Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Zoezi AB · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
What happened to the old, better-looking app? Did y’all really put a commit hash in the TITLE of the app on the App Store? I have so many questions. Guessing this was cheaper than maintaining the old one. Love fysiken but this is a downgrade!
At Fysiken, you’ll find Gothenburg’s widest range of training options. With the app, you get access to your gym card directly on your phone. You can p...