Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Surendra Punia · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
This app is actually pretty solid. Joined one of the wellness challenges just for fun and ended up sticking with it the whole time. Easy to use, good community feel, and got a solid certificate at the end too. Definitely gonna join the next one!
FITISTAN is a community driven initiative founded by Major Dr. Surendra Poonia, VSM (Ex-Special Forces) & Mrs. Shilpa Bhagat (2013 Mrs. India World) t...