Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Lenten · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
How about expanding the list of churches to Nassau county. I can visit some Queens churches but many are very far from my location, especially Brooklyn.
This app has me excited to explore different churches in Brooklyn and Queens during Lent. I like how it connects to my phone’s map so I can easily find each church. My concern is that there is a scan-in system, but there is nothing in the app that tells me where to scan at each church. Some instructions about how the scan system works should be included. This app looks like a wonderful way to make church exploration fun.
Track your pilgrimage progress as you travel to parishes throughout the Diocese of Brooklyn and Queens with our new Lenten Pilgrimage Passport App. On...