Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Francesca Corcoran · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Francesca is an amazing yoga instructor and her passion and knowledge shines through in all her classes and videos. This app is brimming with fantastic content and is updated regularly. I can’t wait to try the latest 30 day challenge! I love that I can fit in all the live classes at home around the kids!
There is such a variety of on-demand yoga content on this app that I can pick to do whatever I fancy! With regular new content, I will never get bored of this app! Fran is such an informative, friendly and fun instructor, I never feel like it is a chore to do a workout with her and I always look forward to trying out her latest videos and classes. The booking system for Fran’s live classes is so easy and simple to use and I love how I can see how many classes I have attended and set myself goals.
Such a great app whether you’re a yoga newbie or been doing it for years. Fran’s app is so easy to navigate and the content has been so informative and helpful. Cant recommend enough!
Effortlessly slot desk-based yoga and brain drills into your daily routine and notice how your life changes in less than two weeks. At Balance Brain...