Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Dry Eye Rescue, LLC · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Hit a bug where I can put things in shopping cart but the buttons to pay are peeking up from bottom of screen but not usable. Would help if you actually did real world user testing across phones rather than just using your own…
App does not list the same items as the website.
The UI is simple and user friendly. You can navigate to products easily, and the purchase experience is pleasant.
Dryeye Rescue is an app designed exclusively for customers looking to buy Dry Eye Products. The app makes it easy to quickly order the products you ne...