Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Sesame, Inc. · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
When using the app, selecting any option for booking an appointment resulted in the appearing and disappearing “SESAME•” screen (I left it running for 45 minutes and this was after uninstalling and reinstalling the app, with no progress) so I used the website. The website would let be get as far as selecting a payment method for an appointment and when o finally clicked “accept payment” it would tell my that my time had already been spoken for. No matter how far into the future I selected “this appointment time has been booked by someone else” or whatever its specific verbiage was. I finally selected the premium option that makes you sign up for a monthly subscription and surprise, all the times I had tried to get, without premium, were suddenly available for me to book. My doctor is amazing. That is the beginning and end of the good things o have to say about this garbage site and its’ business practices. Doctor Adewumi Bakare is thoughtful, communicative and incredibly helpful. That’s the only reason I’m leaving two stars instead of one.
I had an excellent experience with my Sesame appointment. The doctor was on time, professional, and took the time to really listen to my concerns. I’ve struggled with acne since I was a teenager, and instead of simply refilling my previous medication, he explained why a different treatment would likely be more effective for my long-term condition. He also prescribed a topical medication to help the affected areas heal. I never felt rushed, and he answered all of my questions. The whole process was easy, convenient, and much better than I expected. I highly recommend Sesame to anyone looking for affordable, quality medical care.
Initially, I was impressed with the system. Was able to get my mental health prescription after speaking to a doctor for $44. Moved one state over. Needed and wanted to use a different practitioner. Found a practitioner that I used for another service that I felt safe with. She said she could also help me fill this prescription. Booked an appointment with her. She requested specific forms. I had to call customer service to try to access these forms. Customer Service said they could not give me access to these forms because I booked the wrong type of appointment. They informed me that I must book a mental health or mental health prescription appointment. I informed them that that was not an option on this providers page. They said they could not help me get the forms I needed and would need to find another provider despite the provider legally being able to provide this pharmaceutical. This inability to provide the proper forms seems like a system failure. They refunded me my $49 and I reluctantly went to find another provider through the means they said it was. I found a provider through mental health prescription. Followed the flow. Arrived at checkout only to see that minimum cost. For this type is $79 and requires an automatic subscription renewing every four weeks. It sites that my prescription would be be included and be sent to me. I don’t need a free prescription and I want to pick it up from the pharmacy today. I am disgusted that they are taking advantage by forcing people through a flow that requires a higher rate of pay to renew their mental health subscriptions. This is the collapsing medical system at its finest.
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