Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Justin Holladay · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
If you want paid for the app just say so and give me a chance to pay for the app or get rid of the ads. The game was awesome until you added ads. To use this app with my class is a waste of time. Kids no longer want to play the game because the ads are ridiculously long. Get the cancel ads app working to save your game.
Me and my friends love to pla this game. Just needs to fix the 0 glitch
I love this game so much but it keeps getting out of the game when I finish a round and hit shoot. Then when I get back in I need to start a new game. It's annoying even though it's addictive.
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