Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Seby Moisei · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I wanted a simple to use app and this is it! It’s easy to enter waypoint info, there’s a compass in the lower right corner so you know what direction you’re facing, there’s a large arrow pointing to the waypoint in the middle of the screen, the distance to the waypoint is shown and lastly the accuracy of the distance is shown in the upper right. I will never lose my car again whether at Disney World, the Indy 500 or at a large mall.
Button to save the current location and then give it a name. Next, option to be able to enter lat/long in deg:min:sec This app is great for sailboat racing.
There should be a small short trial or walk through. Even after watching videos since the videos didn’t explain which buttons to push to save your current location. I had to find alternate ways to contact.
Did you ever get lost on a trail and then reached your GPS app to realize that you don't have an internet connection? YIKES! Then you need to download...