Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Travelzoo · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
The deals are great and the search is good, too but I wish I could customize my view. It always has featured locations or vacation types and I can’t get rid of ones I’m not interested in. There are some destinations featured every week that I have no interest in, meanwhile it takes up real estate on the screen and causes me to need to scroll or search to get to what I want. I would love if it was more customizable and would show me more of what I want up front. Some people want family trips, some people want adults-only or independent travel. Some people love a cruise or beach resort vacation and some people only want to visit cities. The rest just becomes noise.
I have used Travelzoo for over ten years and it is always my first app to search for travel deals. Ten years ago my husband and I celebrated our 25th anniversary and had blocked out 3 weeks in May for the trip. I scoured Travelzoo for months and was able to grab an incredible trip to Australia with flights included from U.S. and 2 flights in country plus 12 nights of great hotels the first week of May. My husband was nervous about not booking earlier but I knew that Travelzoo would come through! Have booked many great spa days in Chicago and excellent dinners on the App. Never been disappointed by the quality of the experience or the value that Travelzoo offered. Planning a 35th anniversary trip this May and know that Travelzoo will come up with an amazing trip deal for us.
I have used Travelzoo all over the world and would never have considered some of my “adventures” if I would have had to pay full price! But, thanks to Travelzoo’s excellent deals, my husband and I have had a blast trying out Underwater scooters in Oahu to fancy dinners in Niagra Falls to tours in Italy and more!! I use other sites for deals, also, but Travelzoo sincerely tops them all from price to variety and I trust Travelzoo; I have never had any problems when using it. If you don’t use it, you are sure missing out on great deals and a lot of fun times and adventures!!!
We, Travelzoo®, are the club for travel enthusiasts. Find a great deal—wherever you are, wherever you go—with the Travelzoo app for your iPhone or iPa...