Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Gray Television Group, Inc. · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Unfortunately, this is truly one of the most screen reader-unfriendly apps I have ever come across as a blind user. VoiceOver cannot recognize most interactive elements, and even basic interactions like page scrolling don’t work well. Additional accessibility functions like Screen recognition actually seem to break the app even more. The app is very sluggish, and auto-playing of videos apparently cannot be disabled. I cannot even locate the video player on a page to stop playback using any form of VoiceOver navigation. The AppleTV version has no logical method of VoiceOver navigation using the remote, making it virtually impossible to access anything. Blind users will get no benefit from this app until it receives a complete accessibility overhaul.
I made a statement before that the student is going to have to learn they’re gonna have to push that button before they can walk across if a driver was driving through there he’s not obligated to stop unless those lights are flashing the students will walk across there will not look and it will not push that button specially if it’s a busy day and you’re not a normal person that drives that route every day I can see where a few of him has been hit or almost getting hit maybe they need to put a siren up so when they walk up to the crossword to tell them to push the button or look both ways they act like little kids in elementary
The App is okay when I open it, but I just turned off Notifications because they are always teasers to get me to open app. I understand more clicks mean more advertising money for the station, but I hate going to the app to find out the details when they say something like “teacher arrested in our area”, or “local road closed due to accident”. The other news apps post enough information to know if the news effects me, so I don’t waste time finding out the wreck or the teacher were in another state, and don’t really interest me at all. So, with Notifications turned off, I probably won’t be opening this app much anymore.
The WSAZ News app links you to live newscast streaming and breaking news