Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗United HealthCare Services, Inc. · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
So far the app works great and allows me to access my account with ease.
No way to reach ITT to help troubleshoot. App does not work I called the customer service they were nice tried to help but the app keeps rejecting to log in. I asked customer service if I needed to create another account with the app they stated I shouldn’t have to since I already have a account. I tried this app before when I first got Healthscope beginning of the year. Same problem. Apple 🍎 needs to pull the App from the store and ask them to fix it.
Easy to use, great way to track your remaining funds. First time use, you must call in to obtain new user name & password. The rep was very helpful and walked me thru the process, had to log into a website on my laptop to create password.
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