Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗NBCUniversal Media, LLC · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I really enjoy using this app. It is very useful during hurricanes. The one thing that really bothers me is that notifications appear with a story link and you click on the link and it doesn’t take you to the story. So you open the app and you go to the Alerts section and you find the same story linked. You click on the link within the app and it doesn’t take you to the story. I have turned off notifications for this app because I am tired of getting my hopes up to see the new story and getting disappointed at not being able to see or find the information in the latest news feed.
Couldn’t live...wouldn’t live without NBC Doppler radar app! Busy, active household... yard services schedules, exercise, walking, boating, family time in the yard, high school kids... tennis and equestrian lessons through the week. Also high school drivers last school year often weather warnings delay school dismissal and driving. We need to know ahead of time precisely where the rain cells are and when. Also, college age daughter in Boston; we monitor what’s happening to her changing weather situation...temps, rain, snow, storms, occasionally amount of daily sunlight (9 hours in winter!). Often flying up to see her or she’s flying home...we check Doppler to know what’s happening in the skies that could effect our flying. Thanks you NBC 6 for this indispensable app! It’s a must. We would be so frustrated without it.
...As Hurricane Irma roared towards us in Broward County, South FL, we were glued to NBC6 TV. On air they mentioned this app and I immediately downloaded it to my phone. I was able to watch live coverage via the app for many hours after our own power and internet went out. When our phone services failed we then to simulcast on our am/fm radio via the instructions posted in the app. We were greatly comforted by the familiar voices of our local news team and this app will remain, on my iPhone home screen, permanently.
The NBC6 South Florida app delivers the latest Miami news, South Florida weather, and live NBC6 South Florida coverage. Get breaking news, accurate Fi...