Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Deltek, Inc. · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I never write reviews but my goodness this is awful. It rarely works and when it does, nothing works. To elaborate: I can rarely sign in or get it to do what I’m telling it to but on the off chance that all I’m trying to do is input my time and save and I actually manage to type in my time and hit the save button. I have many times later found out that it lied to me about saving my newly added time and I end up getting chewed out for not putting in my time on time. This has happened multiple times now. And as of the past couple of weeks I haven’t been able to even get past the initial loading screen that pops up after inputting my login information so the app has been totally and utterly worthless for me for almost two months now.
This app is a direct implementation of web-based mobile Costpoint, which you know is awful if you’re reading this. Experience quality aside, the UI fails to even wrap text around display edges properly. I would be embarrassed to be a mobile dev at Deltek if this is the quality they expect from anyone outside of an intern who wanted to make an app for fun. All that said, it’s reasonable to believe that Deltek knows you need to use Costpoint and that they have no financial incentive to improve their app to grow a user base.
This app does more to keep you out of it than it does to let you in. When you do get in, if you do get in, it is not intuitive at all, you almost need a full-blown tutorial on how to do anything other than put in eight hours save and sign. Even when you change your password because it says you have an invalid login, it still says you have an invalid login. The developers oughta be ashamed of themselves, and I used to be an app developer.
Deltek Costpoint mobile app offers access to all of the same functions/applications in Costpoint that a user would otherwise have access to through th...