Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Zentser · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Email confirmation doesn’t work when registering account. Could not complete setup over app. Logged in as guest, registered device, app stopped working and could only uninstall. Registered device was not able to be found when trying to re-setup. Literally nothing went as planned on app. I think initially I was able to at least get the schedule setup so hopefully the device will work without app at this point. Really, really wanted to like this product. Product quality is great and hardware seems good. Software needs work and brings down overall experience.
Nudge takes the hassle out of remembering to take your meds. It automatically detects when you've taken your dose, so you can say goodbye to manual lo...