Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Melon Mobile Holdings (Pty) Ltd · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
None of this works properly. Your account will be endlessly “accidentally deducted and they’ll just cancel your outstanding services and bundles. Useless support staff
U can literally download an MTN eSIM and Rica over WhatsApp like how cool.
Yup, we said it - the first-ever fully customisable mobile network in Mzansi – built to disrupt what all the other big companies are doing, in favour...