Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗SQUATZ · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
The Apollo board it great. Very smooth and well thought out. Can’t say the same for this app. It stops your music when you open it and when you’re paired to the board it stops your music after taking the weight off. Also the exercises are lacking. There’s not a lot to choose from apart from the same exercise in different positions- example bicep curl has 2 separate exercises one for both arms at the same time and one for one arm at a time. It just seems like a cheap way to take up space to make it look like there’s an abundance of exercises to do.Also a feature I would like to see it a primary muscle and secondary muscles on the image of what exercises do what.
Fitz by Squatz is designed to be a companion to the Apollo Board - the revolutionary all in one fitness equipment that combines 5 industrial cable gym...