Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Lewis Welsh · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I’m very happy and pleased with the program. Nolan was very nice and helped me understand what I needed to do to get to my dream body. Lewis is very attentive and so is My Coach and I’m very very happy to have the structure finally in place.
Welcome to the Team Superhuman App. First, let me say congratulations. You’ve just made a decision that will completely transform your life. You’re...