Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Andrea Koutifaris · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I never write reviews even if some stuff about a game bothers me because I don't like to bother but this is actually an extremely upsetting issue. 3 stars because it looks like a really cool game but unfortunately I cant even get past the first 2 minutes because it is actually impossible for me to drag from inventory without pulling down the notification bar. I ignored some of the other reviews addressing this because I have a lot of patience but oh my lord I'm surprised people are even managing to play this game at all. Sooo frustrating that I wont even try to continue playing. I know this has been out for sometime but pleaseee revisit this and fix it! I would really love it play it.
Awesome demo. Took off. Star because of the annoying click and drag inventory. It's too close to the top of the screen and I repeatedly kept dragging down my notification bar. Perhaps change it to a click item in inventory and click part of scen to interact with. Doubt I'm only one having this issue. Also should add a feature to turn down the background music or option to click it off completely while leaving environmental sound effects on. Otherwise it was a great game. Can't wait for the full version. Good job!
I downloaded this demo on a whim, and was pleasantly surprised with how well crafted it is. Great art, animation, and puzzles. However, there is one major flaw that proved to be pretty frustrating: accessing items from the inventory would always pull my Notification Center down from the top of the iPhone screen instead of dragging items. Having to try multiple times to get an item out was almost a game breaker for me. If this could be addressed, I’d be more than happy to purchase the full game when it is released. Other than that, very nice work!
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