Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Sound Health Systems, Inc. · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I’ll say it at the beginning and end here. The product is great. It works. The app has declined. It used to be intuitive, simple and straightforward. After configuration, each session started with analyzing congestion then it turned on the front facing camera to confirm correct fit, then session. The analysis takes longer now, i suspect due to the new animations that appear. Then there is no fit check!!! The home page/dashboard is now full of large buttons with graphics and not all of them are intuitive. The Sonu band connect button is a brick once you’ve connected it instead of being active so you can disconnect or at least it should provide feedback that it is not going to respond. The SONUcast button is weird. I get it is a weather based thing. But i thought it might have to do with podcasts or sending data somewhere. It also takes forever for the sonucast to load. I’m unhappy with the app but still love the product.
For the past 16 years in my medical practice, my soul focus has been helping people breathe and sleep better. I myself I have struggled my entire life with chronic allergies and sinus problems with reoccurring infections, leading to bronchitis and at times pneumonia. This product is by far the most revolutionary technology have ever seen to help people breathe better through their nose by decongesting their sinuses without any medication. My patients love it as much as I do and I highly recommend you give it a try. My recommendation is one per household as multiple people can use one product! Our best defense for immunity is nasal breathing, and the using the SONU band twice a day 15 minutes in the morning and 15 minutes at night is the best way to achieve this. I hope you enjoy it as much as I do!
For sixty years I’ve suffered from allergies! Same times of every year woke up with bags under my eyes, not sleeping good or feeling good through the day with stuffiness. I tried SONU and did the protocol 2 x a day for 2 weeks 15 min sessions. Wow no more bags under my eyes sleep breathing so much better. I don’t wake with headaches and feel better throughout the day:) As a certified Orofacial Myologist I’ve seen the benefits as well with my clients and how they are breathing better and they show up for therapy breathing through their nose making therapy so much easier . Thank you for developing SONU
SONU provides personalized, drug free, acoustic resonance therapy to treat nasal congestion symptoms caused by allergic and non-allergic rhinitis. SON...