Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Locals Ltd · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Good things: most importantly, quality of people I’ve met so far has been high. Profiles help judge who can come to your event. Requiring a charitable donation stops people from flaking. Found out a lot of places I wouldn’t have known about without Locals. What I’d like to see in the next version: require a minimum charitable donation (you can say this now but people apply to join your event with no donation anyway). In-app sharing of pictures after the event. The ability to go straight to the chat from the event page if you’re running an event (instead of managing applicants).
I really like the idea of meeting new people via common interests and supporting charities along the way. The first event I went to was great and I enjoyed the experience. However, since then I’ve had 3 events where the organiser either went MIA or was very bad with communication and left things until last minute, so as a result these events didn’t go ahead, even though my donations were accepted. I, of course, don’t mind donating but I’d prefer to send money to charities of my choice if the events don’t actually take place. The app developers should think about putting some safeguards in place, or at least prompts, to discourage the organisers from being flaky. E.g. if they don’t end up organising the in-person event that could incur some penalties or the donation amount reduces. Otherwise, I don’t see how else you can stop people from being unreliable.
My treasure ❤️ I’m surprised actually with bad reviews… guys, the benefits that you will get from wonderful people in this community and events are much more than spend some time on registration and etc. Anyway, for me that’s one of the best place to meet amazing, interesting, enthusiastic , intelligent, likeminded people and spend wonderful time with them while discovering new places, new feelings and raising money for charities 🙏☺️ looooooove youuuu Locals 🤌🏻😘
Locals is the easiest way for creators to turn community and followers intro a thriving business. Forget juggling WhatsApp, Eventbrite, Venmo, and spr...