Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗OtisHealth, Inc. · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I’ve been looking for a healthcare app for a long time… Ever since CareZone stopped existing. This was the closest app that I could find to CareZone (which I loved!) and I really thought it was going to work. I spent a long time entering all of my health information into the app. It was pretty easy to do. My problem is when I want to open the app it asks me to enter a verification code which they sent to my email. It takes more than 30 minutes for the email to come through! Yes, I have checked my junk mailbox! It’s not there. When it does finally come through if I don’t see it immediately then the five minute time limit on the code has expired! And so I have no choice but to ask for another verification code to be sent… Which doesn’t come through immediately. My sister has the app and doesn’t seem to have this problem. I’ve checked my settings and I don’t understand why I am having these problems. But the app is useless if I can’t get into it when I want to.
Ever try getting your health records transferred into another medical office’s system? It can take weeks or months. It delays care. You or your loved ones might not have the time to wait and not having health records in the office can mean a necessary medical appointment cannot be scheduled until those records arrive. Finally, a place to proactively hold all our records safely so when needed we have it ready at hand to share. Don’t wait until you or your loved ones need health records available! Gather them now on Otis Health!
Finally, someone made a sensible solution to the mayhem that is keeping track of health info. I need it for me and more importantly my family. Definitely worth getting!
With OtisHealth, you can build your complete health profile, manage your family's medical records, and support adults you care for, all in one place....