Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Crown College · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
This app is held together by hopes, dreams, and duct tape. Things just don’t work, other things seem simple, but are actually overly complex. Here’s the big problems with it Faith in action credits Whenever you try to apply for an event, and you put the date in(which is required) it kicks you out. Another problem, it’s overly complex, you can posts in different spots, but it all ends up on the same feed anyway. Chapel credits are findable, but could be way easier to find. The student id could be way easier to access(since you need it regularly) Posts also just decide to go off twice or the or four or whatever the app wants amount of times, causing a blast of notifications.
"The purpose of the Crown Connect App is to be a space that is emotionally, spiritually, and physically safe for Crown College students to interact in...