Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Spokane Teachers Credit Union · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Could be more clear as to where the options for the card are, I.e where to change the pin and how to lock your card
Seriously the best bank ever. They truly care about the customer experience. We recently switched to stcu and we have never been so happy!!
I used courtesy pay as a line of credit “sorta” it’s not like I didn’t pay dearly for it. In just over 6 months I paid stcu over 5 thousand dollars. Yep that’s right… 5k. Using the courtesy pay. I was never told it wasn’t to be used unless of emergency… so why not use it especially knowing I was paying for it…. Dearly. After six months I get two letters in the mail one right after the next in a 48 hour time frame first letter saying don’t use it unless emergency not to be used regularly or something like that… The second one 48 hours later saying my courtesy pay was suspended. How wrong was that.. Didn’t even give me a chance to see that now that I know I’m not to use it like credit that I wouldn’t.. just up and cancel me. Then when I call and say hey what’s up that wasn’t fair… I get no where telling me it is revoked indefinitely. So great… I pay through the nose for it.. not knowing I was in the wrong.. then not even able to continue once things were made apparent. I’m a business owner.. and if I treated my customers this way I wouldn’t have many left after long. Hopefully someone with sense and enough Power from stcu will read this and see it’s not right as well and turn this around… I’ll update this post if that happens.,..
Partner up with the STCU Business app — built for multitasking, on-the-go business owners. • Secure and user-friendly experience. • Access all your...