Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Ancorum Credit Union · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
The app works most of the time. They did a redesign recently that made it slower and removed information that is consumer friendly. On the old version I could see how much interest had accrued since my last payment on a loan, and they removed that. More importantly they removed YTD/total interest paid on a loan.
This new update has kicked me off and I’m guessing everyone else considering there is 100 people waiting on the phone before me for assistance. This is ridiculous. Doesn’t recognize my account and information
I’m someone who uses pay day apps like Dave or Earnin, and I lost my connection to them, and plaid will no longer let me link my account to them, so I lost the depended on use of those apps :-(
With the Ancorum Credit Union mobile app, you can conveniently and securely manage your accounts anytime, anywhere. Our mobile app is free and enable...