Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗The Brave House, Inc. · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
This app is so useful! Not only can I find valuable and reliable resources in my area, but I can also easily connect with other community members and sign up for fun events. I especially appreciate the breadth of resources easily accessible on the app, and the map function is so helpful!
This app is designed very well, providing resources of all types to immigrant female youth. It’s organized so clearly, with a map of NYC clearly explaining and showing where to find certain resources. It also makes it easy to sign up for brave house events and greater events in NYC. It’s cute also because of all these little doodles that make the app a colorful space to be.
The Brave House app puts hundreds of resources at our fingertips - from know your rights to food pantries to mental health support. It allows us to seamlessly connect with our community and send updates and opportunities. It’s also so cute and brightly colored, making it an enjoyable and memorable experience. I love knowing that it’s a private, safe community space built for us and by us!
A private, digital home for young immigrant women and the family of volunteers and staff who supports them.