Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗iConnections · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Too many updates
Super useful for connecting to allocators and easy to use. Love their in person events as well. The messaging was useful to meet people at the event.
This is a great way for allocators to connect with hedge finds. Would like them to work on better filtering to be able to rank with different performance paramaters.
We believe that a better-connected investment community makes a bigger difference in the world. iConnections brings the investment management communit...