Mid-Life MOT

Aviva PLC · iOS

Mid-Life MOT

Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.

Paid-ad activity not yet verified
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01 / Creative research

Turn the unknowns into a research plan.

01

Check the acquisition promise

Read the store headline, screenshots and description. What problem is the app promising to solve?

Study the storefront
02

Look for ad evidence

Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.

Browse observed advertisers
03

Separate demand from paid growth

Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.

Review the market context

02 / Storefront & product

Where the click lands.

Study the product story and store experience behind the acquisition funnel.

Screenshots

Mid-Life MOT screenshot 1Mid-Life MOT screenshot 2Mid-Life MOT screenshot 3Mid-Life MOT screenshot 4Mid-Life MOT screenshot 5Mid-Life MOT screenshot 6Mid-Life MOT screenshot 7Mid-Life MOT screenshot 8

03 / Market context

The business behind the app.

Keep revenue, downloads and store rankings separate from advertising performance.

How Much Does Mid-Life MOT Make?

Monthly Revenue
$1.0K
Annualized estimate
$12.0K
Per Download
$1.00

Platform Performance

🍎iOS
Revenue
$1.0K
Downloads
1.0K
Rating
3.1 (68)

Rating Distribution

3.1
★★★☆☆
68 reviews
5
34%
4
10%
3
9%
2
6%
1
41%

Top Countries

🇬🇧 GB
Reviews (3)
☆☆☆☆Clive699/16/2025
Pointless

Again as others have mentioned it doesn’t really tell you anything and also doesn’t explore why you picked certain answers. For me I was happy either way the choices

★★☆☆☆Hboss4441/28/2025
Not even vaguely useful

It’s a shame that this app isn’t useful, it could have been much more powerful. Vague quiz and mediocre suggestions - expected better to be honest.

☆☆☆☆Huslo12/18/2022
Pointless

To me a tick box that someone suggested could be a good idea but the net result is beyond bland. Who ever signed this for release under the Aviva brand should be re trained.. I accessed this app from my own log in and answered the generic questions that every web search comes up with but even these were watered down. If it performed any basic financial data I could give it some stars but currently I am tempted to ask for money back as I lost time as I did it twice thinking it could not be as bland as it was..

Version History (4)
1.2.163746211/18/2022
1.1.84018411/5/2020
1.0.80703110/9/2020
1.0.79515610/5/2020
Available In (1 Countries)
🇬🇧 United Kingdom
App Details

As a society we’re living longer, and many of us can expect to work for longer too. By investing in ourselves today, we’ll be open to the many opportu...

iOS App ID
1533084885
Content Rating
4+
Min OS
13.0
Size
145.1 MB
Publisher
Aviva PLC
Un