Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Utah State Fairpark Corporation · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
The app is worthless, has no info.
The Fair is touting its order ahead and online/app ease for 2020, but so far, few of those features work. The event is in full swing and as far as I can tell, the app says to come back later for ordering. The Where to Eat is just Google maps. And tickets are provided on another 3rd party app.
Make the most of your visit to the Utah State Fair with the official app. From planning your day to exploring everything the fair has to offer, this a...