Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Dan Farr Productions LLC. · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I've been to FanX SLC for going on three years in a row and the only grievance I really have is that the app doesn't update for the current schedule before the convention. Last year I ran into the same issue where I couldn't use the app for anything because it was set to the prior year's dates and everything. Please fix!
4:00 AM alerts about an event that happened *yesterday* telling me to “go there NOW” is really unprofessional. This ap feels like someone just took the website and threw it onto mobile without considering the differences. It’s hard to find what I need on a small screen. I wish I could “zoom out” because I want to see the bigger picture. When one celebrity takes up the whole screen it’s a pain to scroll through them all and when the schedule has large blanks of time or cuts off text unless you scroll, it can be real tedious to see when things are happening and where. There’s no easy way to browse! It seems you have to know specifically what to look for. But even when I search “Harry Potter” it will up the panel, but it does *not* bring up the related celebrities there, the photo ops available, or autographs opportunities. Also, some of it is a little counterintuitive. If you want an autograph, do not go to the autograph page, go to the specific celebrity, because the autograph page doesn’t have a search and there are a *lot* of celebrities to scroll through.
They take wayyyy to long to update their stuff to the next year! As of august it still shows all the 2022 events instead of 2023. What’s taking y’all so long to update your app??? 😂
FanX Salt Lake Pop Culture and Comic Convention app is your map of all things FanX. Download the app before the event for updates on guests, the event...