Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Biscuits Roswell, LLC · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Please update app as there is now a location in Knoxville
They tell you that the only way to get take out is on the app, then the app has so many bugs that you can’t even edit cart or place order without total distraction. Turned phone off, took app off- still problems. At this point I figure it’s meant to be to not order from this place. Too many good places that their app works.
The app does not work the restaurant didn’t even have my order when I went to pick it up. Even though I had the confirmation email and order number nothing was ever sent. They need to get a better app.
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